Layanan journal yang disediakan oleh Perpustakaan Universitas Gunadarma
| Judul Artikel | : | DAPATKAH KINERJA EKSPOR DARI USAHA KECIL DAN MENENGAH DIJELASKAN? (Tinjauan Literatur) |
|---|---|---|
| Judul Terbitan | : | Jurnal Ekonomi dan Bisnis Dian Ekonomi |
| ISSN | : | 0854-9087 |
| Bahasa | : | IND |
| Tempat Terbit | : | Salatiga |
| Tahun | : | 0000 |
| Volume | : | Vol. 8 Issue 3 0000 |
| Penerbit | : | FE Universitas Kristen Satya Wacana |
| Frekuensi Penerbitan | : | |
| Penulis | : | Roos Kities Andadari |
| Abstraksi | : | A predominating’ concern in promoting SMEs has encouraged researchers examining SMEs’ perfomance in general, particularly small and medium size exporters. Large number of empirical studies identified important determinants of the SMEs’ export performance. This paper presents reviews of several studies in literature on “strategic performance relationship “. One’s understanding about the relationship between export strategy and export performance can be advanced substantially by considering current issues in developing small and medium size exporters. |
| Kata Kunci | : | export performance; marketing strategy; marketing capabilities; small and medium enterprises |
| Lokasi | : | p. 313 |
| Terakreditasi | : | belum |